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1. Impact of online marketing on Consumer Purchase Behavior (With CD)

by Daniyal Ahmed Khan | Rimsha Bilal.

Material type: book Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).

2. Impact of Electronic Word of Mouth on Consumer Purchase Intension and Purchase Decision (Study of Food Industry in Karachi) (With CD)

by Sadaquat Ali | Rimsha Bilal.

Material type: book Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).

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