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1. Rethinking Marketing: Shifting to a Green paradigm for sustainable Branding (With CD)

by Taran Kumar | Shumaila Kashif.

Material type: book Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).

2. How smartphone advertising influences consumers purchase intention (With CD)

by Abeera Qazi | Shumaila Kashif.

Material type: book Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).

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