|
|
21.
|
Impact of Commitment, Satisfaction and Trust on Relationship Marketing (With CD)
by Ali Zafar Siddiqui | Shafaq Rubab. Material type:  Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
22.
|
The Impact of WOM and EWOM on Brand Loyalty
by Malick Javeria Alvi | Maria Junejo. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
23.
|
Exploring the effectiveness of advertising through digital influencers (With CD)
by Asra Anwar Ul Haq | Maria Junejo. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
24.
|
The influence of the country-of-origin image, product knowledge and product involvement on consumer purchase decisions (With CD)
by Samad Saleem Bombaywala | Rabail Gul. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
25.
|
FACTORS AFFECTING ONLINE BUYING BEHAVIOR OF CONSUMERS IN FAST FOOD SECTOR (With CD)
by M. Yasir | Rabail Gul. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
26.
|
Young consumers’ insights on brand equity: Effects of brand association, brand loyalty, brand awareness, and brand image in Higher Education Sector of Pakistan (With CD)
by Mahnoor Qamar | Sarah Wali Qazi. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
27.
|
Driver and barriers to Entrepreneurship: Exploratory study of potential entrepreneurs perspective (With CD)
by Syed Saud Wasti | Sarah Wali Qazi. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: (3), SZABIST Graduate Research Library (1).
|
|
|
28.
|
Relationship between Customer Disappointment, Negative Post-Purchase Behaviors and Social Media Marketing response – A study of Casual Dining Restaurants in Karachi (With CD)
by Sajjad Ali Bhayo | Ayesha Latif Shaikh. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
29.
|
Factors influencing the effectiveness of television advertisements: An empirical study on the snacks industry of Pakistan (With CD)
by M. Ali Azfar | Tazeen Imran. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: (3), SZABIST Graduate Research Library (1).
|
|
|
30.
|
The effects of corporate rebranding on customer satisfaction and loyalty: Empirical evidence from the Pakistani banking industry (With CD)
by Rabyan Pasha | Farhan Shaikh. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
31.
|
Technology Adaption in Employee Recruitment (With CD)
by Ahsen Hussain | Waqar Akbar. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
32.
|
MEDIATING ROLE OF EMPLOYEE RELATIONS CLIMATE BETWEEN STRATEGIC- HRM AND ORGANIZATIONAL PERFORMANCE: AN EMPIRICAL STUDY ON PAKISTAN BANKING SECTOR (With CD)
by Hera Humayun | Waqar Akbar. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
33.
|
Effect of Tangible and Intangible Rewards on Employee Creative Performance: The Mediating Moderated Analysis of Motivation and Valence of Rewards (With CD)
by Sapna Makhija | Dr. Waqar Akbar. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
34.
|
Training of employees and the Service Quality: The mediating role of organizational commitment [Study of PTCL (Pakistan Telecommunication Company limited)] (With CD)
by Kanwar M. Shoaib | Waqar Akbar. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
35.
|
Impact of Emotional Intelligence on Sales Performance In Banking Sector Of Karachi (With CD)
by Syed Darban Mehdi Shah | Dr. Kamran Ahmed Soomro. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
36.
|
The Impact of non-monetary factors on job hopping in millennials (With CD)
by Sarah Mujtaba Ghous | Ambreen Ahmed. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
37.
|
Impact of Organizational Justice on Employee’s Psychological Wellbeing in the Banking Industry of Karachi (With CD)
by M. Zeeshan Memon | Ambreen Ahmed. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
38.
|
Exploring The Relationship Of Job Burnout And Job Satisfaction Among Corporate Sector Employees Of Karachi, Pakistan (With CD)
by Raahim Ali | Dr. Hameed Akhtar. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
39.
|
A Study on the Relationship between Open innovation and the dimensions of organizational learning culture (With CD)
by Umair Kamran | Hareem Siddiqui. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
|
|
40.
|
Determinants of Employee Engagement and their impact on Job Satisfaction (With CD)
by M. Shahzaib Khan | Masood Ahmed. Material type: Book Publisher: Karachi: ; SZABIST, ; Fall - 2018Online access: Read/Download PDF Availability: Items available for reference: SZABIST Graduate Research Library (1).
|
