How smartphone advertising influences consumers purchase intention (With CD) (Record no. 3)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00637nam a2200253Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | MBA-342018-T |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240418114202.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240418s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | NA |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | pr |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Abeera Qazi |
| 9 (RLIN) | 15 |
| 245 #0 - TITLE STATEMENT | |
| Title | How smartphone advertising influences consumers purchase intention (With CD) |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Karachi: |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | SZABIST, |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | Fall - 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Accompanying material | With CD |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business Administration Project |
| 9 (RLIN) | 9 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MBA |
| 9 (RLIN) | 10 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MBA Project |
| 9 (RLIN) | 11 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Shumaila Kashif |
| 9 (RLIN) | 12 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Read/Download PDF |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Project Report |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| SZABIST Graduate Research Library | SZABIST Graduate Research Library | 04/18/2024 | MBA-342018-T | 04/18/2024 | 04/18/2024 | Project Report |