The impact of in-game advertising on players purchase intentions, Their attitude Towards Different Brands and their memory (With CD) (Record no. 19)

000 -LEADER
fixed length control field 00605nam a2200217Ia 4500
001 - CONTROL NUMBER
control field MBA-502018-T
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240418s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number NA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Taimur Tahir
245 #4 - TITLE STATEMENT
Title The impact of in-game advertising on players purchase intentions, Their attitude Towards Different Brands and their memory (With CD)
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Karachi:
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. SZABIST,
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. Fall - 2018
300 ## - PHYSICAL DESCRIPTION
Accompanying material With CD
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business Administration Project
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MBA
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MBA Project
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Afzaal Ahmed
856 ## - ELECTRONIC LOCATION AND ACCESS
Materials specified Read/Download PDF
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Project Report
Holdings
Withdrawn status Lost status Damaged status Not for loan Date acquired Date last seen Price effective from Koha item type Permanent Location Current Location Barcode
        04/18/2024 04/18/2024 04/18/2024 Project Report      
        04/18/2024 04/18/2024 04/18/2024 Project Report SZABIST Graduate Research Library    
        04/18/2024 04/18/2024 04/18/2024 Project Report     MBA-502018-T
        04/18/2024 04/18/2024 04/18/2024 Project Report   SZABIST Graduate Research Library  
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