Malhotra,Naresh K. <br/><br/>
Essentials of marketing research. 

 - Boston  Pearson  2016 
 - 432 pages. 
<br/><br/><label>ISBN: </label>9789330000000 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technology and Applied Sciences  Management and Auxiliary Service  --General Management