Consumer behaviour and branding : concepts, readings and cases : the Indian context
By: Kumar,Ramesh S
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Material type: 
BookPublisher: Noida Pearson 2009Description: xi,607 pages.ISBN: 97881300000000.Subject(s): Technology and Applied Sciences Management and Auxiliary Service -- General Management
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Books
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Learning Resource Center University of Management and Technology, Sialkot City Campus
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658.83420 RAM-C 2009 10297 (Browse shelf) | Available | 10297 |
Total holds: 0
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| 658.8340835 QUA-B Branded | 658.8342 ASS-C 2005 1998 Consumer behavior | 658.8342 BLA-C 2006 1339 Consumer behavior | 658.83420 RAM-C 2009 10297 Consumer behaviour and branding : concepts, readings and cases : the Indian context | 658.8342 SCH-C 2010 583 Consumer behavior | 658.84 DIC- 2003 2188 Dictionary of e-commerce | 658.84 HOL-S 2010 10306 Global marketing: |
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