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Consumer behaviour and branding : concepts, readings and cases : the Indian context

By: Kumar,Ramesh S.
Material type: materialTypeLabelBookPublisher: Noida Pearson 2009Description: xi,607 pages.ISBN: 97881300000000.Subject(s): Technology and Applied Sciences Management and Auxiliary Service -- General Management
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Item type Current location Call number Status Date due Barcode Item holds
Books Books Learning Resource Center University of Management and Technology, Sialkot City Campus

 

658.83420 RAM-C 2009 10297 (Browse shelf) Available 10297
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