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Data mining techniques in CRM

By: Tsiptsis, Konstantinos.

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BookPublisher: 2009Subject(s): Technology and Applied Sciences Management and Auxiliary Service -- General Management

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Item type	Current location	Call number	Status	Date due	Barcode	Item holds
	Learning Resource Center University of Management and Technology, Sialkot Iqbal Campus	658.8120286312 TSI-D (Browse shelf)	Available		532

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Previous	658.812 PEE-C Customer relationship management	658.812 RAI-C Customer relationship management	658.812 RAO-L The little book of big customer satisfaction measurement	658.8120286312 TSI-D Data mining techniques in CRM	658.816 NAG-T The strategy and tactics of pricing	658.82 SHI_I Integrated marketing communication in advertising and promotion	658.82 WEY-C Creating customers	Next

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