Consumer behavior : (Record no. 11351)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03023cam a2200325 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 019721564 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PK-SiUMT |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230222141856.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140617s2014 enk 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292318103 |
| Qualifying information | paperback |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)882605718 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | CDX |
| Description conventions | rda |
| Transcribing agency | PK-SiUMT |
| Modifying agency | UkOxU |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | 23 |
| Edition number | SOL-C 2020 12726 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Solomon, Michael R., |
| Relator term | author. |
| 9 (RLIN) | 34 |
| 245 10 - TITLE STATEMENT | |
| Title | Consumer behavior : |
| Remainder of title | buying, having and being / |
| Statement of responsibility, etc. | Michael R. Solomon |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Thirteenth global edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Harlow : |
| Name of producer, publisher, distributor, manufacturer | Pearson Education Limited, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2020 . |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 640 pages ; |
| Dimensions | 28 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Table of Contents PART 1: FOUNDATIONS OF CONSUMER BEHAVIOR 1. Buying, Having, and Being: An Introduction to Consumer Behavior 2. Consumer and Social Well-Being PART 2: INTERNAL INFLUENCES ON CONSUMER BEHAVIOR 3. Perception 4. Learning and Memory 5. Motivation and Affect 6. The Self and Gender Identity 7. Personality, Lifestyles, and Values PART 3: CHOOSING AND USING PRODUCTS 8. Attitudes and Persuasive Communications 9. Decision Making 10. Buying, Using, and Disposing PART 4: CONSUMERS IN THEIR SOCIAL AND CULTURAL SETTINGS 11. Group Influences and Social Media 12. Income and Social Class 13. Subcultures 14. Culture Appendix I: Careers in Consumer Research Appendix II: Research Methods Appendix III: Sources of Secondary Data |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | For consumer behavior courses. Beyond consumer behavior: How buying habits shape identity A #1 best-selling text for consumer behavior courses, Solomon’s Consumer Behavior: Buying, Having, and Being covers what happens before, during, and after the point of purchase. It investigates how having (or not having) certain products affects our lives; specifically, how these items influence how we feel about ourselves and each other, especially in the canon of social media and the digital age. In the 13th Edition, up-to-date content reflects major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students. This makes it easy to apply the theory outside of the classroom and maintain an edge in the fluid and evolving field of consumer behavior. Pearson MyLab Marketing is not included. Students, if Pearson MyLab Marketing is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Pearson MyLab Marketing should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumer behavior. |
| 9 (RLIN) | 5173 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Market surveys. |
| 9 (RLIN) | 5174 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | General Management |
| 9 (RLIN) | 5175 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | https://www.pdfdrive.com/consumer-behavior-e175945379.html |
| Public note | ( Click here for Onlince Access ) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Learning Resource Center University of Management and Technology, Sialkot City Campus | Learning Resource Center University of Management and Technology, Sialkot City Campus | 02/22/2023 | Star book | 14475.23 | 658.8 SOL-C 2020 12726 | 12726 | 02/22/2023 | 1 | 02/22/2023 | Books | |||||
| Learning Resource Center University of Management and Technology, Sialkot City Campus | Learning Resource Center University of Management and Technology, Sialkot City Campus | 02/22/2023 | Star book | 14475.23 | 658.8 SOL-C 2020 12727 | 12727 | 02/22/2023 | 2 | 02/22/2023 | Books |