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1. Strategic management of technological innovation / Melissa A. Schilling.

by Schilling, Melissa A.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2005Online access: Table of contents only | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.4012 SCS] (1).

2. Product planning essentials / Kenneth B. Kahn.

by Kahn, Kenneth B.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c2001Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.575 KAH] (1).

3. Product development : a structured approach to consumer product development, design, and manufacture / Anil Mital ... [et al.].

by Mital, Anil | Mital, Anil.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Amster dam ; Boston, MA : Butterworth-Heinemann, An imprint of Elsevier, c2008Online access: Table of contents only Availability: Items available for loan: Hall D [Call number: 658.575 MIP] (1).

4. New product development : from initial idea to product management / Marc A. Annacchino.

by Annacchino, Marc A.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Amsterdam ; Boston, MA : Butterworth-Heinemann, 2003Online access: Publisher description | Table of contents Availability: Items available for loan: Hall D [Call number: 658.575 ANN] (1).

5. Product development : a structured approach to consumer product development, design, and manufacture / Anil Mital ... [et al.].

by Mital, Anil.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Amster dam ; Boston, MA : Butterworth-Heinemann, An imprint of Elsevier, c2008; Haryana: Reed Elsevier India, 2009Online access: Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.575 MIP] (1).

6. Unrelenting innovation : how to build a culture for market dominance /

by Tellis, Gerard J, 1950-.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: San Francisco : Jossey-Bass, c2013Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.463 TIU] (1).