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1. Uncertain guardians : the news media as a political institution / Bartholomew H. Sparrow.

by Sparrow, Bartholomew H, 1959-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Baltimore : Johns Hopkins University Press, c1999Online access: Contributor biographical information | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 070.449/SPU] (1).

2. The interplay of influence : news, advertising, politics, and the mass media / Kathleen Hall Jamieson, Karlyn Kohrs Campbell.

by Jamieson, Kathleen Hall | Campbell, Karlyn Kohrs.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Belmont, CA : Wadsworth, 2000Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 JAI] (1).

3. New media : an introduction / Terry Flew.

by Flew, Terry.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: South Melbourne, Vic. : Oxford University Press, 2002Online access: Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 FLN] (1).

4. The politics of pictures : the creation of the public in the age of popular media / John Hartley.

by Hartley, John, 1948-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 1992Online access: Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.232 PHA] (1).

5. Critical studies in media commercialism / edited by Robin Andersen and Lance Strate.

by Andersen, Robin | Strate, Lance.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Oxford University Press, 2000Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 CRI] (1).

6. Media, development and institutional change / Christopher J. Coyne, Peter T. Leeson.

by Coyne, Christopher J | Leeson, Peter T, 1979-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cheltenham : E. Elgar, c2009Availability: Items available for loan: University of Sargodha-Central Library [Call number: 339.5 COM] (1).