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1. Entrepreneurial marketing : real stories and survival strategies / Bruce Buskirk, Molly Lavik.

by Buskirk, Bruce D | Lavik, Molly.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio : Thomson, South-Western, c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 LAE] (1).

2. Principles of internet marketing / Ward Hanson.

by Hanson, Ward A.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cincinnati, Ohio : South-Western College Pub., c2000Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.84 HAP] (1).

3. Product development : a structured approach to consumer product development, design, and manufacture / Anil Mital ... [et al.].

by Mital, Anil.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Amster dam ; Boston, MA : Butterworth-Heinemann, An imprint of Elsevier, c2008; Haryana: Reed Elsevier India, 2009Online access: Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.575 MIP] (1).

4. Electronic commerce /

by Schneider, Gary P, 1952-.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Australia : Course Technology Cengage Learning, c2009Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.054678 SCE] (2).

5. The product manager's desk reference /

by Haines, Steven.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2009Online access: Contributor biographical information | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.404 HAP] (1).