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Wazir Agha library

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1. Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.

by Lilien, Gary L, 1946- | Rangaswamy, Arvind.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 LIM] (1).

2. Internet marketing intelligence : research tools, techniques, and resources / Edward Forrest.

by Forrest, Edward.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Online access: Contributor biographical information | Table of contents | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.321 FOI] (1).

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