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1.
The 18 immutable laws of corporate reputation : creating, protecting, and repairing your most valuable asset / Ronald J. Alsop.

by Alsop, Ronald.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Free Press, c2004Other title: Eighteen immutable laws of corporate reputation.Online access: Contributor biographical information | Publisher description | Table of contents only | Sample text Availability: Items available for loan: University of Sargodha-Central Library [Call number: 656.45 ALT] (1).

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2.
Public relations : the complete guide / Joe Marconi.

by Marconi, Joe.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio : [S.l.] : South-Western ; American Marketing Association, c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 MAP] (1).

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3.
Fame & fortune : how successful companies build winning reputations / Charles J. Fombrun, Cees B.M. van Riel.

by Fombrun, Charles J | Riel, C. B. M. van.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Pearson Education, c2004Other title: Fame and fortune.Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.15 FOF] (1).

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4.
Managing communications in a crisis / Peter Ruff and Khalid Aziz.

by Ruff, Peter | Aziz, Khalid.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Burlington, Vt. : Gower, c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.48 RUM] (1).

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5.
The public relations handbook / Alison Theaker.

by Theaker, Alison.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 2001Online access: Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.202 THP] (2).

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6.
The public relations handbook / Alison Theaker.

by Theaker, Alison.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 2001Online access: Publisher description Availability: No items available

7.
Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi.

by Marconi, Joe | American Marketing Association.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.285 MAR] (1).

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8.
How to measure and manage your corporate reputation / Terry Hannington.

by Hannington, Terry.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Aldershot, England ; Burlington, VT : Gower, c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 HAH] (1).

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