Wazir Agha library

Online Public Access Catalogue

	1.	Strategic advertising management / Larry Percy, John R. Rossiter, Richard Elliott. by Percy, Larry \| Rossiter, John R \| Elliott, Richard H. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Oxford ; New York : Oxford University Press, 2001Online access: Table of contents only \| Publisher description \| Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.4012 PES] (1). Place hold
	2.	Advertising communications & promotion management / John R. Rossiter, Larry Percy. by Rossiter, John R \| Percy, Larry. Edition: 2nd ed.Material type: Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Companies, c1997Other title: Advertising communications and promotion management.Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 ROA] (1). Place hold