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1. Customer behavior : consumer behavior & beyond / Jagdish N. Sheth, Banwari Mittal, Bruce Newman.

by Sheth, Jagdish N | Mittal, Banwari | Newman, Bruce I.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Fort Worth, TX : Dryden Press, 1999Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.362 SHC] (1).

2. Customer behavior : consumer behavior & beyond / Jagdish N. Sheth, Banwari Mittal, Bruce Newman.

by Sheth, Jagdish N | Mittal, Banwari | Newman, Bruce I.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Fort Worth, TX : Dryden Press, 1999Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.362 SHC] (1).