Wazir Agha Library, UOS

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Contemporary strategic marketing /

Additional authors: Brennan, Ross, -- 1957- | Brennan, Ross, -- 1957- -- Contemporary strategic marketing.
Edition statement:2nd ed. Published by : Palgrave Macmillan, (Houndmills, Basingstoke, Hampshire ; | New York :) Physical details: xxiv, 380 p. : ill. ; 25 cm. ISBN:0230507204 (alk. paper); 9780230507203 (alk. paper).
Subject(s): Marketing -- Management.
Year: 2003
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Item type Current location Call number Status Date due Barcode
Books Books University of Sargodha-Central Library
659.32 BRC (Browse shelf) Available 58059

Rev. ed. of: Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau. 2003.

Includes bibliographical references and indexes.

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