Wazir Agha library

Online Public Access Catalogue

	1.	The observational research handbook : understanding how consumers live with your product / Bill Abrams. by Abrams, Bill \| American Marketing Association. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Il. : NTC Business Books, c2000Online access: Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 656.83 ABO] (1). Place hold
	2.	Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi. by Marconi, Joe \| American Marketing Association. Material type: Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.285 MAR] (1). Place hold
	3.	Marketing encyclopedia : issues and trends shaping the future / Jeffrey Heilbrunn, editor. by Heilbrunn, Jeffrey \| American Marketing Association. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Chicago : Lincolnwood, Ill. : American Marketing Association ; NTC Business Books, c1995Other title: American Marketing Assocication marketing encyclopedia \| AMA marketing encyclopedia.Availability: Items available for reference: University of Sargodha-Central Library [Call number: 658.003 MAR] (1).