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881. Finance : introduction to institutions, investments, and management / Ronald W. Melicher, Edgar A. Norton.

by Melicher, Ronald W | Norton, Edgar, 1957-.

Edition: 11th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, c2003Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.15 MEF] (1).

882. Marketing of agricultural products / Richard L. Kohls, Joseph N. Uhl.

by Kohls, Richard L. (Richard Louis), 1921- | Uhl, Joseph N.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : London : Macmillan ; Collier Macmillan, c1985Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.354 KOM] (1).

883. Public relations cases / Jerry A. Hendrix.

by Hendrix, Jerry A.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Belmont, CA : Wadsworth/Thomson Learning, c2001Availability: No items available

884. Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.

by Bearden, William O, 1945- | Ingram, Thomas N | LaForge, Raymond W.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill, c2001Other title: Marketing, principles and perspectives.Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.31 BEM] (1).

885. The commercialization of American culture : new advertising, control, and democracy / by Matthew P. McAllister.

by McAllister, Matthew P.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks : Sage Publications, c1996Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1042 MCA] (1).

886. Consumers / Eric Arnould, Linda Price, George Zinkhan.

by Arnould, Eric J | Price, Linda | Zinkhan, George M. (George Martin).

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2002Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.83 ARC] (2).

887. Successful proposal strategies for small businesses : using knowledge management to win government, private sector, and international contracts / Robert S. Frey.

by Frey, Robert S.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Artech House, c2005Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.804 FRS] (1).

888. Business marketing.

by Bingham, Frank G | Gomes, Roger | Knowles, Patricia A.

Edition: 3rd ed. / Frank G. Bingham, Jr., Roger Gomes, Patricia A. Knowles.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2005Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.83 BIM] (1).

889. Public finance / Harvey S. Rosen.

by Rosen, Harvey S.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Irwin, c2005Online access: Publisher description | Contributor biographical information | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.41 ROP] (1).

890. The ASTD handbook of training design and delivery : a comprehensive guide to creating and delivering training programs, instructor-led, computer-based, or self-directed / edited by George M. Piskurich, Peter Beckschi, Brandon Hall.

by Piskurich, George M | Beckschi, Peter | Hall, Brandon, 1951- | American Society for Training and Development.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2000Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.3124 ASI] (1).

891. Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.362 HAM] (2).

892. Financial markets and corporate strategy / Mark Grinblatt, Sheridan Titman.

by Grinblatt, Mark | Titman, Sheridan.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, 2002Online access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.38 GRF] (1).

893. Public relations writing : the essentials of style and format / Thomas H. Bivins.

by Bivins, Thomas H. (Thomas Harvey), 1947- | Bivins, Thomas H. (Thomas Harvey), 1947-. Handbook for public relations writing.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill., USA : NTC/Contemporary Pub. Group, c1999Online access: Publisher description | Table of contents only Availability: No items available

894. 25 stupid mistakes you don't want to make in the stock market / by David E. Rye.

by Rye, David E.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago, IL : Contemporary Books, c2002Other title: Twenty-five stupid mistakes you don't want to make in the stock market.Online access: Contributor biographical information | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.344 RYT] (1).

895. Money and capital markets : financial institutions and instruments in a global marketplace / Peter S. Rose.

by Rose, Peter S.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.38 ROM] (1).

896. Home away from home : motels in America / John Margolies.

by Margolies, John.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Little, Brown, c1995Availability: Items available for loan: University of Sargodha-Central Library [Call number: 647.94 MAR] (1).

897. Consumer behavior / John C. Mowen, Michael Minor.

by Mowen, John C | Minor, Michael, 1950-.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice-Hall, c1998Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.36 MOC] (1).

898. A branded world : adventures in public relations and the creation of superbrands / Michael Levine.

by Levine, Michael, 1954-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : J. Wiley, c2003Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.209 LEB] (1).

899. Fundamentals of investment management / Geoffrey A. Hirt, Stanley B. Block.

by Hirt, Geoffrey A | Block, Stanley B.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, MA : McGraw-Hill/Irwin, 2003Other title: Investment management.Availability: No items available

900. Westcott's plant disease handbook / revised by R. Kenneth Horst.

by Westcott, Cynthia, 1898- | Horst, R. Kenneth (Ralph Kenneth), 1935-.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Kluwer Academic Publishers, c2001Other title: Plant disease handbook.Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 632/.3 HOW] (1).