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81.
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The commercialization of American culture : new advertising, control, and democracy / by Matthew P. McAllister.
by McAllister, Matthew P. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks : Sage Publications, c1996Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1042 MCA] (1).
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82.
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Advertising and new media / Christina Spurgeon.
by Spurgeon, Christina. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, NY : Routledge, 2007Online access: Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.134 SPA] (1).
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83.
|
The next hurrah : the communications revolution in American politics / Richard Armstrong.
by Armstrong, Richard, 1952-. Edition: 1st ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Beech Tree Books, c1988Availability: Items available for loan: University of Sargodha-Central Library [Call number: 324.7 ARM] (1).
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84.
|
A dictionary of communication and media studies / James Watson and Anne Hill.
by Watson, James, 1936- | Hill, Anne, 1952-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; New York : New York, NY : E. Arnold ; Distributed by Routledge, Chapman, and Hall, 1993Availability: Items available for reference: University of Sargodha-Central Library [Call number: 302.03 WAD] (1).
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85.
|
Writing for the mass media / James Glen Stovall.
by Stovall, James Glen. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson/Allyn & Bacon, c2006Availability: Items available for loan: University of Sargodha-Central Library [Call number: 808.066 STW] (1).
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86.
|
Managing media work / Mark Deuze editor.
by Deuze, Mark. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : SAGE, c2011Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.230 DEM] (1).
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|
87.
|
Research methods for media and cultural studies / Krishna
by Menon, Krishna. Edition: 1st ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Delhi : Manglam Publications ; 2010Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 MER] (1).
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88.
|
Mass communication and it digital transformation / R. C. Ramanujam
by Ramanujam, R. C [Dr]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : APH Publishing Corporation ; 2009Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 RAM] (1).
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89.
|
British cultural studies : an introduction / Graeme Turner.
by Turner, Graeme. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; New York : Routledge, 1996Availability: Items available for loan: University of Sargodha-Central Library [Call number: 306.409 TUB] (1).
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|
90.
|
Media education /
by Padala, Shanmukha Rao | Suryanarayana, N.V.S | Himabindu, Goteti. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : A P H Publishing Co. ; 2011Availability: Items available for loan: University of Sargodha-Central Library [Call number: 371.3350944 PAM] (1).
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|
91.
|
Mass media research : an introduction / Roger D. Wimmer, Joseph R. Dominick.
by Wimmer, Roger D | Dominick, Joseph R. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, CA : Thomson/Wadsworth, c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.230 WIM] (34).
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|
92.
|
Mass communication theory : foundations, ferment, and future / Stanley J. Baran, Dennis K. Davis.
by Baran, Stanley J | Davis, Dennis K. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, CA : Thomson/Wadsworth, c2006Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.2301 BAM] (1).
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93.
|
Converging media : a new introduction to mass communication / John V. Pavlik, Shawn McIntosh.
by Pavlik, John V. (John Vernon) | McIntosh, Shawn. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Oxford University Press, 2011Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 PAC] (1).
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|
94.
|
Mass Communication : introduction to information revolution, theories, skills and practices.
by Mahsud, Muhammad Nawaz. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Islamabad : Higher Education Commission ; c2006Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 MAM] (1).
|
|
95.
|
Webster's New World dictionary of media and communications / Richard Weiner.
by Weiner, Richard, 1927-. Edition: 1st ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Webster's New World : Distributed by Prentice Hall Trade Sales, c1990Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.230 WEW] (1).
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|
96.
|
Understanding media economics / Gillian Doyle.
by Doyle, Gillian. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Thousand Oaks, Calif. : Sage, 2002Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 338.473 DOU] (1).
|
|
97.
|
Mass Media, The Polotics and the Politicians : A Mismatched Troika of Pakistan / Zafar Iqbal
by Iqbal, Zafar. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Islamabad : Govern of Pakistan ; 2011Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.230 IQM] (1).
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|
98.
|
The media in your life : an introduction to mass communication / Jean Folkerts, Stephen Lacy.
by Folkerts, Jean | Lacy, Stephen, 1948-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson A and B, c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 FOM] (2).
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|
99.
|
Introducing mass communication / Michael W. Gamble, Teri Kwal Gamble.
by Gamble, Michael, 1943- | Gamble, Teri Kwal. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c1989Availability: Items available for loan: University of Sargodha-Central Library [Call number: 001.51 GAI] (1).
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|
100.
|
Media, communication and development : three approaches / Linje Manyozo ; [foreword by Nora C. Quebral].
by Manyozo, Linje, 1975-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi ; Thousand Oaks : SAGE, 2012Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.230 LIM] (1).
|