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681.
|
Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty.
by Wells, William, 1926- | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst). Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Prentice Hall, c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.6 WEA] (1).
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682.
|
Corporate finance / Scott B. Smart, William L. Megginson, Lawrence J. Gitman.
by Smart, Scott B | Megginson, William L | Gitman, Lawrence J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mason, Ohio : Thomson/South-Western, c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.15 SMC] (1).
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683.
|
Introduction to management accounting / Charles T. Horngren, Gary L. Sundem, William O. Stratton.
by Horngren, Charles T, 1926- | Sundem, Gary L | Stratton, William O. Edition: 12th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ : Prentice Hall, c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 657.58 HOI] (1).
|
|
684.
|
Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty.
by Wells, William, 1926- | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst). Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, c1989Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 WEA] (1).
|
|
685.
|
Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty.
by Wells, William, 1926- | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst). Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 WEA] (3).
|
|
686.
|
Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.
by Bearden, William O, 1945- | Ingram, Thomas N | LaForge, Raymond W. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, c2001Other title: Marketing, principles and perspectives.Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.31 BEM] (1).
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|
687.
|
Sales management : concepts and cases / Douglas J. Dalrymple, William L. Cron, Thomas E. DeCarlo.
by Dalrymple, Douglas J | Cron, William L, 1949- | DeCarlo, Thomas E. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Wiley, c2001Online access: Publisher description | Table of Contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 DAS] (1).
|
|
688.
|
Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2006Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 JRE] (1).
|
|
689.
|
Essentials of marketing / E. Jerome McCarthy, William D. Perreault, Jr.
by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : Irwin, c1991Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 CAE] (1).
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690.
|
Value based management : the corporate response to the shareholder revolution / John D. Martin, J. William Petty.
by Martin, John D, 1945- | Petty, J. William, 1942-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : Harvard Business School Press, c2000Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658 MAV] (1).
|
|
691.
|
Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty.
by Wells, William, 1926- | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst). Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 WEA] (2).
|
|
692.
|
Consumer behaviour / William L. Wilkie
by Wilkie, William L. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : John Wiley & Sons , c1986Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.302 WIC] (1).
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693.
|
Applications In Basic Marketing : Cilppings form the poular business press/ William D.Perreault ,Jr. and E. Jerome McCarthy
by Jr, William D. Perreault. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London: McGraw-Hill ; c2005Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 JRA] (1).
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|
694.
|
Exploring marketing research / William G. Zikmund.
by Zikmund, William G. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Fort Worth : Dryden Press, c2000Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.383 ZIE] (4).
|
|
695.
|
Introduction to catering : ingredients for success / Stephen B. Shiring, Sr., R. William "Bill" Jardine, Richard J. Mills, Jr.
by Shiring, Stephen B | Jardine, R. William | Mills, Richard J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Albany, NY : Delmar, c2001Availability: Items available for loan: University of Sargodha-Central Library [Call number: 664.72 SHI] (1).
|
|
696.
|
Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Edition: 15th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, 2005Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 PEB] (1).
|
|
697.
|
Contemporary financial management / R. Charles Moyer, James R. McGuigan, William J. Kretlow.
by Moyer, R. Charles, 1945- | McGuigan, James R | Kretlow, William J. Edition: 8th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Australia ; Cincinnati, Ohio : South-Western College Pub., 2001Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.15 COR] (1).
|
|
698.
|
Contemporary advertising / William F. Arens.
by Arens, William F. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin /McGraw-Hill, c1999Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 ARA] (1).
|
|
699.
|
Contemporary advertising / William F. Arens.
by Arens, William F. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 ARC] (2).
|
|
700.
|
Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Edition: 15th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, 2005Availability: No items available
|