|
|
501.
|
International business : the challenge of global competition/
by Ball, Donald A. Edition: 8th ed. / Donald A. Ball ... [et al.].Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill/Irwin, c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.049 BAI] (1).
|
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502.
|
Business policy : managing strategic processes / Joseph L. Bower ... [et al.].
by Bower, Joseph L. Edition: 8th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago : Irwin, c1995Online access: Contributor biographical information | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658 JOB] (1).
|
|
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503.
|
International financial management / Cheol S. Eun, Bruce G. Resnick.
by Eun, Cheol S | Resnick, Bruce G. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin McGraw Hill, c2001Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.19 EUT] (2).
|
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504.
|
The new manager's handbook / Brad Lee Thompson.
by Thompson, Brad Lee. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Burr Ridge, Ill. : Irwin Professional Pub., c1995Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658 THO] (1).
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505.
|
Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright.
by Burgelman, Robert A | Maidique, Modesto A | Wheelwright, Steven C, 1943-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill/Irwin, c2001Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.64 BUS] (1).
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506.
|
Selling : building partnerships / Barton A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr.
by Weitz, Barton A | Castleberry, Stephen Bryon | Tanner, John F. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2001Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.3 WES] (1).
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507.
|
Business and society : corporate strategy, public policy, ethics / James E. Post, Anne T. Lawrence, James Weber.
by Post, James E | Lawrence, Anne T | Weber, James, S.J. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill/Irwin, c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.408 POB] (1).
|
|
|
508.
|
Marketing / Eric N. Berkowitz ... [et al.].
by Berkowitz, Eric N. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2000Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 BEM] (2).
|
|
|
509.
|
Principles of advertising & IMC / Tom Duncan.
by Duncan, Tom (Thomas R.) | Duncan, Tom (Thomas R.). IMC. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, IL : McGraw-Hill/Irwin, c2005Other title: Principles of advertising and IMC.Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.827 ADT] (1).
|
|
|
510.
|
Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2006Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 JRE] (1).
|
|
|
511.
|
Strategic marketing / David W. Cravens.
by Cravens, David W. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2000Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.32 CRS] (1).
|
|
|
512.
|
Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.
by Johansson, Johny K. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 JOG] (1).
|
|
|
513.
|
Managerial accounting / Ray H. Garrison, Eric W. Noreen.
by Garrison, Ray H | Noreen, Eric W. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill/Irwin, c2003Availability: No items available
|
|
|
514.
|
Fundamentals of selling : customers for life through service / Charles M. Futrell.
by Futrell, Charles. Edition: 9th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill/Irwin, 2006Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.81 FUF] (2).
|
|
|
515.
|
Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.
by Johansson, Johny K. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2006Online access: Publisher description | Table of contents only Availability: No items available
|
|
|
516.
|
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.
by Zeithaml, Valarie A | Bitner, Mary Jo. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2000Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 ZES] (1).
|
|
|
517.
|
Essentials of marketing / E. Jerome McCarthy, William D. Perreault, Jr.
by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : Irwin, c1991Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 CAE] (1).
|
|
|
518.
|
Business marketing.
by Bingham, Frank G | Gomes, Roger | Knowles, Patricia A. Edition: 3rd ed. / Frank G. Bingham, Jr., Roger Gomes, Patricia A. Knowles.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill/Irwin, c2005Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.83 BIM] (1).
|
|
|
519.
|
Fundamentals of selling : customers for life / Charles M. Futrell.
by Futrell, Charles. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 FUF] (1).
|
|
|
520.
|
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.
by Peter, J. Paul | Donnelly, James H. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : Irwin/McGraw-Hill, c2001Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 PEM] (1).
|
