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41.
|
Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi.
by Marconi, Joe | American Marketing Association. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.285 MAR] (1).
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42.
|
E-PR : the essential guide to public relations on the Internet / Matt Haig.
by Haig, Matt. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Dover, NH. : Kogan Page, 2000Online access: Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.202 HAE] (1).
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43.
|
How to measure and manage your corporate reputation / Terry Hannington.
by Hannington, Terry. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Aldershot, England ; Burlington, VT : Gower, c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 HAH] (1).
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44.
|
Consumer behaviour/ C. L. Tyagi and Arun Kumar
by Tyagi, C. L. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Atlantic; c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.362 TYC] (1).
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45.
|
International financial markets/ J. Orlin Grabbe
by Grabbe, J. Orlin. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New jersey: Prentic hall; c 1996Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.6 GRI] (1).
|
|
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46.
|
Consumer Behaviour/ Robert Lawson & et. al.
by Lawson, Robert | Tidwell, Robert | Rainbird, Paul | Loudon, David. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New yark: McGraw Hill; c 1996Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.362 LAC] (1).
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|
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47.
|
Handbook of public relations / Robert L. Heath, editor ; Gabriel Vasquez, contributing editor.
by Heath, Robert L. (Robert Lawrence), 1941- | Vasquez, Gabriel (Gabriel M.). Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : Sage Publications, c2001Other title: Public relations.Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 HAN] (1).
|
|
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48.
|
Public relations in the marketing mix : introducing vulnerability relations / Jordan Goldman.
by Goldman, Jordan. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, IL : Crain Books, c1984Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.62 GOP] (1).
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49.
|
Cash Before You Crash : A Complete manual on credit and accounts receivable operations , EDI, Supply chain management & ERP environment / A. K Guha & N. H. Atthreya
by Guha, A . K | Atthreya, N. H. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Viva Books ; c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.38 GUC] (1).
|
|
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50.
|
Public relations writing : principles in practice / Donald Treadwell, Jill B. Treadwell.
by Treadwell, Donald | Treadwell, Jill B. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : SAGE Publications, c2005Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 TRP] (1).
|
|
|
51.
|
Public relations writing : principles in practice / Donald Treadwell, Jill B. Treadwell.
by Treadwell, Donald | Treadwell, Jill B. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : SAGE Publications, c2005Online access: Table of contents only | Publisher description | Contributor biographical information Availability: No items available
|
|
|
52.
|
Effective writing skills for public relations / John Foster.
by Foster, John, 1926-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Sterling, VA : Kogan Page Limited, 2005Online access: Table of contents | Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 808.066 FOE] (1).
|
|
|
53.
|
Public relations in practice / edited by Anne Gregory.
by Gregory, Anne, 1953-. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Sterling, VA : Kogan Page, 2004Online access: Table of contents | Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 PUB] (1).
|
|
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54.
|
The marketing of library and information services / edited by Blaise Cronin.
by Cronin, Blaise. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Aslib, 1981Availability: Items available for loan: University of Sargodha-Central Library [Call number: 025.1 MAR] (1).
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|
|
55.
|
Future-driven library marketing / Darlene E. Weingand.
by Weingand, Darlene E. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : American Library Association, 1998Availability: Items available for loan: University of Sargodha-Central Library [Call number: 021.7 WEF] (1).
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|
|
56.
|
Marketing public relations : a marketer's approach to public relations and social media / Gaetan T. Giannini, Jr.
by Giannini, Gaetan T. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2010Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 GIM] (1).
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|
|
57.
|
Media Organization and Management : Issues and Challenges/ S.K. Swami
by Swami, S.K. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Cyber Tech Publications; 2011Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659 SWM] (1).
|
|
|
58.
|
Journalism advertisement and public relations /
by Bisht, M. S. Edition: 1st ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cyber Tech Publications; c2011Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 BIJ] (1).
|
|
|
59.
|
Librarians as community partners : an outreach handbook / edited by Carol Smallwood.
by Smallwood, Carol, 1939- [ede.]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago : American Library Association, 2010Availability: Items available for loan: University of Sargodha-Central Library [Call number: 021.20973 LIB] (2).
|
|
|
60.
|
Applications in Human Resouce Management: Cases, Exercises, and Builders. Stella M. Nkomo
by Nkomo, Stella M. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : South-Western College Publishing, c2000Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.3 NKA] (1).
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