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2461.
|
Contemporary advertising / William F. Arens.
by Arens, William F. Edition: 10th ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 ARC] (2).
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2462.
|
Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Edition: 15th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, 2005Availability: No items available
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2463.
|
Marketing research : a practical approach for the new Millennium / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
by Hair, Joseph F | Bush, Robert P | Ortinau, David J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2000Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.383 HAM] (1).
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2464.
|
Seven indicators that move markets / Paul Kasriel, Keith Schap.
by Kasriel, Paul L | Schap, Keith. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2003Online access: Contributor biographical information | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.38 KAS] (1).
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2465.
|
Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.
by Johansson, Johny K. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : McGraw-Hill/Irwin, c2003Online access: Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.37 ENG] (1).
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2466.
|
Marketing research : a practical approach for the new Millennium / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
by Hair, Joseph F | Bush, Robert P | Ortinau, David J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2000Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.383 HAM] (1).
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2467.
|
Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi.
by Marconi, Joe | American Marketing Association. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.285 MAR] (1).
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2468.
|
The online copywriter's handbook : everything you need to know to write electronic copy that sells / Robert W. Bly.
by Bly, Robert W. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2002Online access: Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.102 BLY] (1).
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2469.
|
And now a few words from me : advertising leading critic lays down the law, once and for all / Bob Garfield.
by Garfield, Bob. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2003Online access: Contributor biographical information | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 ANB] (1).
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2470.
|
Unit operations of chemical engineering [by] Warren L. McCabe [and] Julian C. Smith.
by McCabe, Warren L. (Warren Lee), 1899- | Smith, Julian C. (Julian Cleveland), 1919-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, McGraw-Hill, 1956Availability: Items available for loan: University of Sargodha-Central Library [Call number: 660.2842 MCU] (1).
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2471.
|
Negotiation : readings, exercises, and cases.
by Lewicki, Roy J | Saunders, David M | Minton, John W, 1946-. Edition: 3rd ed. / [edited by] Roy J. Lewicki, David M. Saunders, John W. Minton.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c1999Online access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.24 LEN] (1).
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|
2472.
|
International trade theory and policy / Miltiades Chacholiades ; foreword by Harry G. Johnson.
by Chacholiades, Miltiades. Edition: Rev. ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c1978Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.37 CHI] (5).
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|
2473.
|
Fundamentals of investment management / Geoffrey A. Hirt, Stanley B. Block.
by Hirt, Geoffrey A | Block, Stanley B. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, MA : McGraw-Hill/Irwin, 2003Other title: Investment management.Availability: No items available
|
|
|
2474.
|
Database management systems : designing and building business applications / Gerald V. Post.
by Post, Gerald V. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill Irwin, 2005Online access: Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658 POU] (1).
|
|
|
2475.
|
Soils and soil fertility.
by Thompson, Louis M. (Louis Milton). Edition: 2d ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, McGraw-Hill, 1957Availability: Items available for loan: University of Sargodha-Central Library [Call number: 631.4 BRS] (1).
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|
|
2476.
|
Consumer Behavior : Building Marketing Strategy / Del I. Hawkins & Roger J.Best
by Hawkins, Del I. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : McGraw-Hill ; c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.362 HAC] (1).
|
|
|
2477.
|
Internet Marketing Intelligence / Edward Forrest
by Forrest, Edward | McGraw Hill Internet Marketing Intelligence. Edition: 2nd.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Australia : McGraw-Hill ; c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.321 FOI] (1).
|
|
|
2478.
|
Services Marketing / Rajendra Nargundkar
by Nargundkar, Rajendra | Rajendra Nargundkar. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill ; c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659 NAS] (2).
|
|
|
2479.
|
Calculus : multivariable / Robert T. Smith, Roland B. Minton.
by Smith, Robert T. (Robert Thomas), 1955- | Minton, Roland B, 1956-. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill, c2002Online access: Table of contents only | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 515 SMC] (1).
|
|
|
2480.
|
Principles of polymer systems / Ferdinand Rodriguez.
by Rodriguez, Ferdinand, 1928-. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Washington, D.C.: New York : Hemisphere Pub. Corp. ; McGraw-Hill, c1982Availability: Items available for loan: University of Sargodha-Central Library [Call number: 648.51 ROP] (1).
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