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161. Strategy : an introduction to game theory / Joel Watson.

by Watson, Joel.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : W.W. Norton, c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.64 WAS] (1).

162. Project planning and analysis for development / David Potts.

by Potts, David, 1952-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : Viva Books , 2005Online access: Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.4012 POP] (1).

163. Product planning essentials / Kenneth B. Kahn.

by Kahn, Kenneth B.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c2001Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.575 KAH] (1).

164. Strategic management : concepts and cases / Arthur A. Thompson, A.J. Strickland, III.

by Thompson, Arthur A, 1940- | Strickland, A. J. (Alonzo J.).

Edition: 10th ed., International ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c1998Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.64 THS] (1).

165. Strategy synthesis : resolving strategy paradoxes to create competitive advantage : text and readings / Bob de Wit, Ron Meyer.

by Wit, Bob de | Meyer, Ron.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Mason, Ohio : Thomson Learning ; Thomson/South-Western, 1999Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.4012 WIS] (1).

166. Strategic management : competitiveness and globalization / Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson.

by Hitt, Michael A | Ireland, R. Duane | Hoskisson, Robert E.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cincinnati, Ohio : South-Western College Pub., c2001Availability: No items available

167. Advertising media planning / Jack Z. Sissors, Lincoln Bumba.

by Sissors, Jack Zanville, 1919- | Bumba, Lincoln.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill., USA : NTC Business Books, c1996Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.11 SIS] (1).

168. Customer centered growth : five proven strategies for building competitive advantage / Richard Whiteley and Diane Hessan.

by Whiteley, Richard C | Hessan, Diane.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Reading, Mass. : Addison-Wesley Pub., c1996Online access: Table of Contents | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.3 WHC] (1).

169. The ASTD handbook of training design and delivery : a comprehensive guide to creating and delivering training programs, instructor-led, computer-based, or self-directed / edited by George M. Piskurich, Peter Beckschi, Brandon Hall.

by Piskurich, George M | Beckschi, Peter | Hall, Brandon, 1951- | American Society for Training and Development.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2000Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.3124 ASI] (1).

170. Strategic management : competitiveness and globalization / Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson.

by Hitt, Michael A | Ireland, R. Duane | Hoskisson, Robert E.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cincinnati, Ohio : South-Western College Pub., c2001Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.401 HIS] (1).

171. International advertising : communicating across cultures / Barbara Mueller.

by Mueller, Barbara, 1958-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Belmont : Wadsworth Pub. Co., c1996Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 INB] (1).

172. Advertising worldwide : concepts, theories, and practice of international, multinational, and global advertising / Marieke K. de Mooij, with Warren J. Keegan.

by Mooij, Marieke K. de, 1943- | Keegan, Warren J.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Prentice Hall, 1991Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 MOO] (1).

173. Financial markets and corporate strategy / Mark Grinblatt, Sheridan Titman.

by Grinblatt, Mark | Titman, Sheridan.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, 2002Online access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.38 GRF] (1).

174. Targeted public relations : how to get thousands of dollars of free publicity for your product, service, organization, or idea / Robert W. Bly.

by Bly, Robert W.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : H. Holt, 1993Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 BLY] (1).

175. Brand lands, hot spots & cool spaces : welcome to the third place and the total marketing experience / Christian Mikunda.

by Mikunda, Christian.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London ; Sterling, VA : Kogan Page, c2004Online access: Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659 MIB] (1).

176. Value-creating growth : how to lift your company to the next level of performance / Thomas L. Doorley III, John M. Donovan.

by Doorley, Thomas L | Donovan, John, 1960-.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: San Francisco : Jossey-Bass, c1999Online access: Publisher description | Table of Contents | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.4/012 DOO] (1).

177. Workbook/study Guid for use with Managerial accounting / Ray H. Garrison

by Garrison, Ray H | Noreen, Eric W | Brewer, Peter C.

Edition: 11th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : MeGraw-Hill ; c2006Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.15 GAM] (1).

178. Study guide and workbook for use with foundation of financial management / Stanley B. Block

by Block, Stanley B | Hirt, Geoffrey A.

Edition: 10th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : MeGraw-Hill ; c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.15 BLF] (1).

179. Fundamental issues in strategy : a research agenda / edited by Richard P. Rumelt, Dan E. Schendel, David J. Teece.

by Rumelt, Richard P | Schendel, Dan | Teece, David J.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Harvard Business School Press, c1994Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.4012 FUR] (1).

180. Today's myths and tomorrow's realities : overcoming obstacles to academic leadership in the 21st century / Richard M. Millard.

by Millard, Richard M.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: San Francisco : Jossey-Bass Publishers, 1991Online access: Table of contents | Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 378.73 MIT] (1).

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