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161.
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International human resource management : an integrated approach / edited by Anne-Wil Harzing and Joris Van Ruysseveldt.
by Harzing, Anne-Wil | Ruysseveldt, J. van. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Thousand Oaks, Calif. : Sage Publications, 1995Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.3 INT] (1).
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162.
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Effective advertising : understanding when, how, and why advertising works / by Gerard J. Tellis.
by Tellis, Gerard J, 1950-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : Sage Publications, c2004Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 TEE] (1).
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163.
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The commercialization of American culture : new advertising, control, and democracy / by Matthew P. McAllister.
by McAllister, Matthew P. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks : Sage Publications, c1996Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1042 MCA] (1).
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164.
|
The handbook of marketing research : uses, misuses, and future advances / edited by Rajiv Grover, Marco Vriens.
by Grover, Rajiv, 1953- | Vriens, Marco. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks : Sage Publications, c2006Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.83 GRH] (1).
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165.
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Public relations online : lasting concepts for changing media / Tom Kelleher.
by Kelleher, Tom (Tom A.). Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : SAGE Publications, c2007Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.20 KEP] (1).
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166.
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Customer-driven services management / S. Balachandran.
by Balachandran, S, 1932-. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Thousand Oaks, Calif. : Response Books ; Sage Publications, 2004Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 BAC] (1).
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167.
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Handbook of public relations / Robert L. Heath, editor ; Gabriel Vasquez, contributing editor.
by Heath, Robert L. (Robert Lawrence), 1941- | Vasquez, Gabriel (Gabriel M.). Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : Sage Publications, c2001Other title: Public relations.Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 HAN] (1).
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168.
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Foreign language education : issues and strategies / edited by Amado M. Padilla, Halford H. Fairchild, Concepción M. Valadez.
by Padilla, Amado M | Fairchild, Halford H | Valadez, Concepcion M. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Newbury Park, Calif. : Sage Publications, c1990Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 372.6 FOR] (1).
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169.
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Handbook of online learning : innovations in higher education and corporate training / editors, Kjell Erik Rudestam, Judith Schoenholtz-Read.
by Rudestam, Kjell Erik | Schoenholtz-Read, Judith. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : Sage Publications, c2002Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for reference: University of Sargodha-Central Library [Call number: 378.1734 HAN] (1).
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170.
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Encyclopedia of psychological assessment / edited by Rocio Fernandez-Ballesteros.
by Fernández Ballesteros, Rocío. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Thousand Oaks, Calif. : SAGE Publications, 2003Availability: Items available for reference: University of Sargodha-Central Library [Call number: 150.287 ENC] (1).
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171.
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Encyclopedia of psychological assessment / edited by Rocio Fernandez-Ballesteros.
by Fernández Ballesteros, Rocío. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Thousand Oaks, Calif. : SAGE Publications, 2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 150.03 ENC] (1).
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172.
|
Sage Dictionary of Cultural Studies/ Chris Barker
by Barker, Chris. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Sage Publications ; c2004Availability: Items available for loan: University of Sargodha-Central Library [Call number: 306.003 BAS] (1).
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173.
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Foundations of qualitative research : interpretive and critical approaches / Jerry W. Willis.
by Willis, Jerry. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks : Sage Publications, c2007Online access: Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 001.42 WIF] (1).
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174.
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Public relations writing : principles in practice / Donald Treadwell, Jill B. Treadwell.
by Treadwell, Donald | Treadwell, Jill B. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : SAGE Publications, c2005Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.2 TRP] (1).
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175.
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Doing educational research : a guide to first-time researchers / [edited by] Clive Opie ; with Pat Sikes ... [et al.].
by Opie, Clive, 1953- | Sikes, Patricia J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Thousand Oaks, Calif. : Sage Publications, 2004Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 370.72 OPD] (1).
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176.
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Public relations writing : principles in practice / Donald Treadwell, Jill B. Treadwell.
by Treadwell, Donald | Treadwell, Jill B. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : SAGE Publications, c2005Online access: Table of contents only | Publisher description | Contributor biographical information Availability: No items available
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177.
|
The complete guide to becoming an English teacher / Stephen Clarke, Paul Dickinson and Jo Westbrook.
by Clarke, Stephen | Dickinson, Paul (Paul R.) | Westbrook, Jo. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Thousand Oaks, Calif. : Paul Chapman Pub. ; Sage Publications, 2004Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 428.007 CLC] (2).
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178.
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Surviving your dissertation : a comprehensive guide to content and process / Kjell Erik Rudestam, Rae R. Newton.
by Rudestam, Kjell Erik | Newton, Rae R. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : Sage Publications, c2001Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 808.02 RUS] (1).
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179.
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Surviving your dissertation : a comprehensive guide to content and process / Kjell Erik Rudestam, Rae R. Newton.
by Rudestam, Kjell Erik | Newton, Rae R. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : Sage Publications, c2001Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 808.02 RUS] (1).
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180.
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The advertising business : operations, creativity, media planning, integrated communications / edited by John Philip Jones.
by Jones, John Philip. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : Sage Publications, c1999Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 ADV] (1).
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