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1141.
|
New products management /
by Crawford, C. Merle (Charles Merle), 1924- | Di Benedetto, C. Anthony. Edition: 10th ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Irwin, c2010Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.575 CRN] (1).
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1142.
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Irwin, c2013Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 ZES] (1).
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1143.
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Product design and development /
by Ulrich, Karl T | Eppinger, Steven D. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill/Irwin, c2004Online access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.5752 ULP] (1).
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1144.
|
International marketing / Philip R. Cateora, John L. Graham .
by Cateora, Philip R. Edition: 11th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : R. D. Irwin, 1979Availability: No items available
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1145.
|
Financial accounting / Robert Libby, Patricia A. Libby, Daniel G. Short.
by Libby, Robert | Libby, Patricia A | Short, Daniel G. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill/Irwin, c2011Availability: Items available for loan: University of Sargodha-Central Library [Call number: 657 LIF] (1).
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1146.
|
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
by Belch, George E. (George Edward), 1951- | Belch, Michael A. Edition: 9th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill/Irwin, c2012Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 BEA] (1).
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1147.
|
Fundamentals of corporate finance / Stephen A. Ross, Randoplph W. Westerfield, Bradford D. Jordan.
by Ross, Stephen A | Westerfield, Randolph | Jordan, Bradford D. Edition: 4th ed., Standard ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c1998Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.15 ROF] (2).
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1148.
|
Engineering graphics communication / Gary R. Bertoline, ... [et al.].
by Bertoline, Gary R. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago : Irwin, c1995Availability: Items available for loan: University of Sargodha-Central Library [Call number: 604.24 BEE] (1).
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