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101. A handbook for media librarians / edited by Katharine Schopflin.

by Schopflin, Katharine [ed.].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Facet Pub., 2008Availability: Items available for loan: University of Sargodha-Central Library [Call number: 026.07 HAN] (2).

102. A handbook for media librarians / edited by Katharine Schopflin.

by Schopflin, Katharine.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Facet Pub., 2008Availability: No items available

103. The politics of deceit : saving freedom and democracy from extinction / Glenn W. Smith.

by Smith, Glenn W, 1953-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley, c2004Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 306.20973 SMP] (1).

104. Converging media : a new introduction to mass communication / John V. Pavlik, Shawn McIntosh.

by Pavlik, John V. (John Vernon) | McIntosh, Shawn.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Oxford University Press, 2011Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 PAC] (1).

105. Media effects research : a basic overview / Glenn G. Sparks.

by Sparks, Glenn Grayson.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Belmont, CA : Thomson/Wadsworth, c2006Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 SPM] (1).

106. Mass media and society / edited by James Curran and Michael Gurevitch.

by Curran, James | Gurevitch, Michael.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : New York : Hodder Arnold ; Distributed in the U.S.A by Oxford University Press, 2005Online access: Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 MAS] (1).

107. Converging media : a new introduction to mass communication / John V. Pavlik, Shawn McIntosh.

by Pavlik, John V. (John Vernon) | McIntosh, Shawn.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Oxford University Press, 2011Availability: No items available

108. Living in the information age : a new media reader / [edited by] Erik P. Bucy.

by Bucy, E. Page, 1963-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Southbank, Vic., Australia ; Belmont, CA : Wadsworth, Thomson Learning, c2002Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 02.23 BUL] (1).

109. The dynamics of mass communication : media in transition / Joseph R. Dominick.

by Dominick, Joseph R.

Edition: 12th ed. McGraw-Hill International ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2013Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 DOD] (1).

110. Analysing media texts / edited by Marie Gillespie and Jason Toynbee.

by Gillespie, Marie, 1953- [ed.] | Toynbee, Jason [ed.].

Edition: TATA McGraw-Hill ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi ; New York, NY, USA : TATA McGraw-Hill,, 2010Online access: Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23014 ANA] (1).

111. Media ethics : issues and cases / [edited by] Philip Patterson, Lee Wilkins.

by Patterson, Philip [ed.] | Wilkins, Lee [ed.].

Edition: TATA McGraw-Hill Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi: TATA McGraw-Hill Education,, 2010Availability: Items available for loan: University of Sargodha-Central Library [Call number: 174 MED] (1).

112. Blackies's Dictionary of geography / Supriya Deb

by Deb, Supriya.

Edition: Ninth edition.Material type: book Book; Format: print ; Literary form: Not fiction Other title: Dictionary of media & communication studies.Availability: Items available for loan: University of Sargodha-Central Library [Call number: 910.3 BLD] (1).

113. The media handbook : a complete guide to advertising media selection, planning, research, and buying /

by Katz, Helen E [author.].

Edition: 6th edition.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York; London: Routledge, c2017Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659 KAM] (3).

114. Popular culture and new media : the politics of circulation /

by Beer, David, 1977-.

Material type: book Book; Format: print ; Literary form: Not fiction Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 306 BEP] (2).

115. Media convergence/

by Dwyer, Tim.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Maidenhead ; New York: McGraw Hill/Open University Press 2010Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 DWM] (1).

116. Mediating politics : newspapers, radio, television and the Internet/

by Washbourne, Neil.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Maidenhead ; New York : Open University Press, 2010Availability: Items available for loan: University of Sargodha-Central Library [Call number: 3302.23 WAM] (1).

117. A cognitive psychology of mass communication / by Fred W. Sanborn and Richard Jackson Harris.

by Sanborn, Fred W [author.] | Harris, Richard Jackson [author.].

Edition: Seventh edition.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, NY : Routledge, 2019Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23019 COG] (1).

118. Living media ethics : across platforms / Michael Bugeja.

by Bugeja, Michael J [author.].

Edition: Second edition.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York ; London : Routledge, Taylor & Francis Group, 2019Availability: Items available for loan: University of Sargodha-Central Library [Call number: 175 BUL] (1).

119. Media, development and institutional change / Christopher J. Coyne, Peter T. Leeson.

by Coyne, Christopher J | Leeson, Peter T, 1979-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cheltenham : E. Elgar, c2009Availability: Items available for loan: University of Sargodha-Central Library [Call number: 339.5 COM] (1).

120. Understanding media users : from theory to practice / Tony Wilson.

by Wilson, Tony, 1947-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chichester ; Malden, MA : Wiley-Blackwell, 2009Online access: Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 WIU] (1).