|
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2201.
|
Marketing strategy : a decision-focused approach / Orville C. Walker Jr. ... [et al.].
by Walker, Orville C | Walker, Orville C. Marketing strategy. Edition: 4th ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill/Irwin, c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.802 MAO] (1).
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2202.
|
Principles of services marketing / Adrian Palmer.
by Palmer, Adrian. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; New York : McGraw-Hill, c2001Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 PAP] (1).
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2203.
|
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.
by Zeithaml, Valarie A | Bitner, Mary Jo. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2000Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8] (6).
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2204.
|
Introduction to operations research / Frederick S. Hillier, Gerald J. Lieberman.
by Hillier, Frederick S | Lieberman, Gerald J. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c1995Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.4032 HILL] (1).
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2205.
|
Standard & Poor's MidCap 400 guide / Standard & Poor's Corporation.
by Standard and Poor's Corporation. Material type:  Continuing resource; Format:
print
Publisher: New York : McGraw-Hill Other title: Standard and Poor's MidCap 400 guide | Standard and Poor's MidCap four hundred guide | MidCap 400 guide.Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 POS] (1).
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2206.
|
Strategic marketing / David W. Cravens, Nigel F. Piercy.
by Cravens, David W | Piercy, Nigel. Edition: 8th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.802 CRS] (1).
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2207.
|
Retailing management / Michael Levy, Barton A. Weitz.
by Levy, Michael, 1950- | Weitz, Barton A. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2001Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.87 LER] (2).
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2208.
|
Manufacturing planning and control for supply chain management / Thomas E. Vollmann ... [et al.].
by Vollmann, Thomas E. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill/Irwin, c2005Online access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8702 VOM] (1).
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2209.
|
Marketing research : a practical approach for the new Millennium / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
by Hair, Joseph F | Bush, Robert P | Ortinau, David J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2000Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.83 MAJ] (1).
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2210.
|
The managers guide to distribution channels / Linda Gorchels, Edward J. Marien, Chuck West.
by Gorchels, Linda | West, Chuck | Marien, Edward J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, : McGraw-Hill, c2004Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.87 GOM] (1).
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2211.
|
Management / Kathryn M. Bartol, David C. Martin.
by Bartol, Kathryn M | Martin, David Clarke. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Co., c2001Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658 BAM] (1).
|
|
|
2212.
|
Organizational behavior and management / John M. Ivancevich, Michael T. Matteson.
by Ivancevich, John M | Matteson, Michael T. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, c2002Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.4 IVO] (1).
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|
|
2213.
|
Management : a global perspective / Heinz Weihrich, Harold Koontz.
by Weihrich, Heinz | Koontz, Harold, 1908-. Edition: 11th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2005Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658 WEM] (1).
|
|
|
2214.
|
Management control systems / Robert N. Anthony, Vijay Govindarajan.
by Anthony, Robert N. (Robert Newton), 1916-2006 | Govindarajan, Vijay. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill/Irwin, c2001Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.85 ANM] (2).
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|
|
2215.
|
mCommerce security : a beginner's guide / Kapil Raina, Anurag Harsh.
by Raina, Kapil | Harsh, Anurag. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Berkeley, Calif. : McGraw-Hill/Osborne, c2002Online access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 RAM] (3).
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|
|
2216.
|
The project management workbook : field-proven strategies for managing your greatest asset / Nancy B. Cobb.
by Cobb, Nancy B. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2003Online access: Publisher description Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.82 COP] (1).
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|
|
2217.
|
Introduction to management science : a modeling and case studies approach with spreadsheets / Frederick S. Hillier, Mark S. Hillier, Gerald J. Lieberman ; cases developed by Karl Schmedders, Molly Stephens.
by Hillier, Frederick S | Hillier, Mark S | Lieberman, Gerald J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2000Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.5 INF] (1).
|
|
|
2218.
|
Management / Kathryn M. Bartol, David C. Martin.
by Bartol, Kathryn M | Martin, David Clarke. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Co., c1998Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658 BAM] (1).
|
|
|
2219.
|
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton.
by Etzel, Michael J | Walker, Bruce J | Stanton, William J | Stanton, William J. Fundamentals of marketing. Edition: 11th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c1997Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8 ETM] (1).
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|
2220.
|
The one-day marketing plan : organizing and completing a plan that works / Roman G. Hiebing Jr. and Scott W. Cooper.
by Hiebing, Roman G | Cooper, Scott W. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2004Online access: Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 658.8/02 JRO] (1).
|
