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1.
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The art of writing advertising : conversations with William Bernbach ... [et al.] / interviewed by Denis Higgins.
by Higgins, Denis | Bernbach, William. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Lincolnwood, Ill. : NTC Business Books, c2003Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.1 BEA] (1).
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2.
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Copywriting for the electronic media : a practical guide / Milan D. Meeske.
by Meeske, Milan D. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, MA, USA : Thomson Learning, c2003Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: University of Sargodha-Central Library [Call number: 302.23 RAM] (2).
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3.
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Copywriting for the electronic media : a practical guide / Milan D. Meeske.
by Meeske, Milan D. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, CA : Thomson/Wadsworth, [c2003]Availability: No items available
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4.
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Copywriting for the electronic media : a practical guide / Milan D. Meeske.
by Meeske, Milan D. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, CA : Thomson/Wadsworth, [c2003]Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.14 MEC] (1).
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5.
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Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany.
by Jewler, A. Jerome | Drewniany, Bonnie L. Edition: 8th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, CA : Thomson/Wadsworth, c2005Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.132 JEC] (1).
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6.
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Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany.
by Jewler, A. Jerome | Drewniany, Bonnie L. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, CA : Wadsworth, c2001Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.13 VRA] (1).
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7.
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The online copywriter's handbook : everything you need to know to write electronic copy that sells / Robert W. Bly.
by Bly, Robert W. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2002Online access: Publisher description | Contributor biographical information Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.102 BLY] (1).
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8.
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Copywriting for the electronic media : a practical guide / Milan D. Messke, R.C. Norris.
by Meeske, Milan D | Norris, R. C. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, Calif. : Wadsworth Pub. Co., c1987Availability: Items available for loan: University of Sargodha-Central Library [Call number: 659.14 MEC] (1).
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