The product manager's desk reference /
by Haines, Steven.
Published by : McGraw-Hill, (New York :) Physical details: xxxix, 704 p. : ill. ; 25 cm. ISBN:9780071591348; 0071591346.
Subject(s):
Engineering
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Product management
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Handbooks, manuals, etc.
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Marketing
--
Handbooks, manuals, etc.
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Product differentiation.
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Business forecasting.
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New products.
Year: 2009
Online resources:
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | University of Sargodha-Central Library | 658.404 HAP (Browse shelf) | Available | 96141 |
Includes bibliographical references (p. 677-688) and index.
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