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Marketing :

by Armstrong, Gary
Additional authors: Kotler, Philip.
Edition statement:7th ed. Published by : Pearson/Prentice Hall, | Pearson, (Upper Saddle River, NJ : | New Delhi:) Physical details: xxvi, 580, VC31, MP9, MA4, CM7, G9, N23, CR2, I16 p. : ill. ; 28 cm. ISBN:0131424106; 9788131706916.
Subject(s): Marketing.
Year: 2005
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Item type Current location Call number Status Date due Barcode
Books Books University of Sargodha-Central Library
658.8 ARM (Browse shelf) Available 96093

Kotler's name appears first on the earlier ed.

Includes bibliographical references and indexes.

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