Advertising and promotion :
by Belch, George E.
Additional authors:
Belch, Michael A.
Edition statement:Global ed.
Published by :
McGraw-Hill/Irwin,
(New York:)
Physical details: xxxv, 769 p. : color illustrations ; 29 cm
ISBN:9780071314404; 9780078028977 (alk. paper); 0078028973 (alk. paper).
Year: 2012
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
University of Sargodha-Central Library | 659.1 BEA (Browse shelf) | Available | 93490 |
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659.1 BEA Advertising and promotion : | 659.1 BEA Advertising and promotion : | 659.1 BEA Advertising and promotion : | 659.1 BEA Advertising and promotion : | 659.1 BEA Advertising and promotion : | 659.1 BEA ADVERTISING AND PROMOTION | 659.1 BEA Advertising and promotion |
Includes bibliographical references and indexes.
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