Marketing research :
by Malhotra, Naresh K.
Edition statement:6th ed. Published by : Pearson, (Upper Saddle River, NJ :) Physical details: vii, 897 p. ; 28 cm. ISBN:9780136085430 (casebound : alk. paper). Year: 2010| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| University of Sargodha-Central Library | 658.83 MAM (Browse shelf) | Available | 92197 |
Includes bibliographical references (p. 834-873) and index.
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