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The basic business library :

Additional authors: Forte, Eric J., -- 1967- -- ed. | Oppenheim, Michael R. -- ed
Edition statement:5th ed. / Published by : Libraries Unlimited, (Santa Barbara, Calif. :) Physical details: xi, 227 p. ; 25 cm. ISBN:9781598846119; 1598846116; 9781598846126 (ebook); 1598846124 (ebook). Year: 2012
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Item type Current location Call number Status Date due Barcode
University of Sargodha-Central Library
016.02769 BAS (Browse shelf) Available 88836
University of Sargodha-Central Library
016.02769 BAS (Browse shelf) Available 888837

Includes bibliographical references and index.

Introduction : core resources for the accidental business librarian / by Eric Forte -- Accessing the business literature / by Lucy Heckman -- Core collection of business periodicals / by Ruthie Brock and Carol Byrne -- Government information sources / by Eric Forte -- Investment sources / by Madeleine Cohen -- Marketing research / by Wendy Diamond -- Startups / by Chris Le Beau -- Deep business research : resources for in-depth academic research in business / by Gary W. White -- Collection development for business / by Mark E. Andersen -- Business reference : advice and strategy for serving today's business users / by Louise Klusek -- 2010 and beyond / by Howard F. McGinn

"This succinct, comprehensive sourcebook provides everything needed to start, maintain, and provide service for a business collection, and to research virtually any business topic."

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