Marketing through minefields.
Additional authors:
Harvard Business School Publishing Corporation.
Series:
HBR case studies series
Published by :
Harvard Business Press;
(Boston, Mass. :)
Physical details: 187 p. ; 21 cm.
ISBN:9781422199923 (pbk. : alk. paper); 1422199924 (pbk. : alk. paper).
Year: 2008
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | University of Sargodha-Central Library | 658.8 MAR (Browse shelf) | Available | 85664 | |
Books | University of Sargodha-Central Library | 658.8 MAR (Browse shelf) | Available | 85665 | |
Books | University of Sargodha-Central Library | 658.8 MAR (Browse shelf) | Available | 85663 | |
Books | University of Sargodha-Central Library | 658.8 MAR (Browse shelf) | Available | 85666 | |
Books | University of Sargodha-Central Library | 658.8 MAR (Browse shelf) | Available | 85667 |
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658.8 MAO Marketing strategy : | 658.8 MAR Marketing through minefields. | 658.8 MAR Marketing through minefields. | 658.8 MAR Marketing through minefields. | 658.8 MAR Marketing through minefields. | 658.8 MAR Marketing through minefields. | 658.8 MAR Marketing / |
When no news is good news / Bronwyn Fryer -- Are some customers more equal than others? / Paul F. Nunes and Brian A. Johnson -- License to overkill / Paul F. Nunes -- The global brand face-off / Anand P. Raman -- The quality improvement customers didn't want / Dawn Iacobucci -- Keeping to the fairway / Thomas J. Waite.
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