Managerial economics :
by Keat, Paul G.
Edition statement:6th ed. Published by : Pearson ; (New Delhi :) Physical details: xxiv, 551 p. : ill. , dia., fig. ; 26 cm. ISBN:9780136040040 (casebound); 9788131733530.Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
![]() |
University of Sargodha-Central Library | 338.50 KEM (Browse shelf) | Available | 80482 |
Browsing University of Sargodha-Central Library Shelves Close shelf browser
No cover image available | ||||||||
338.50 JEM Microeconomics using Excel : | 338.5 JOM Micro-economic theory: | 338.5 JUW Welfare economics of public policy : | 338.50 KEM Managerial economics : | 338.5 KOM Modern microeconomics / | 338.5 KOM Modern microeconomics / | 338.5 KOM Modern microeconomics / |
Includes bibliographical references and index.
Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions : perfect competition and monopoly -- Pricing and output decisions : monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation and globalization -- Government and industry : challenges and opportunities for today's manager -- Managerial economics in action : the case of the refreshment beverage industry.
There are no comments for this item.