Wazir Agha Library, UOS

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Copywriting for the electronic media :

by Meeske, Milan D.
Additional authors: Norris, R. C.
Series: Wadsworth series in mass communication Published by : Wadsworth Pub. Co., (Belmont, Calif. :) Physical details: xvi, 367 p. : ill. ; 28 cm. ISBN:0534066364 (pbk.).
Subject(s): Advertising copy. | Broadcast advertising.
Year: 1987
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Item type Current location Call number Status Date due Barcode
Books Books University of Sargodha-Central Library
659.14 MEC (Browse shelf) Available 79987

Bibliography: p. [363]-364.

Includes index.

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