Marketing /
by Bovée, Courtland L.
Additional authors:
Thill, John V.
Series:
McGraw-Hill series in marketing
Published by :
McGraw-Hill,
(New York :)
Physical details: xxxi, 761, [100] p. : col. ill. ; 26 cm.
ISBN:0070067341.
Subject(s):
Marketing.
Year: 1992
Item type | Current location | Call number | Status | Date due | Barcode |
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University of Sargodha-Central Library | 658.8 MOM (Browse shelf) | Available | 59208 |
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Includes bibliographical references and indexes.
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