Basic Marketing :
by Quester, Pascale G.
Edition statement:3rd ed. Published by : MeGraw-Hill ; (New York :) Physical details: xvi, 743 p. : ill. ; 25cm. ISBN:007470835X; 9780074708354.
Subject(s):
Marketing
Year: 2001
Item type | Current location | Call number | Status | Date due | Barcode |
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University of Sargodha-Central Library | 659.800 QUB (Browse shelf) | Available | 61019 |
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659.6 WEA Advertising : | 659.62 GOP Public relations in the marketing mix : | 659.65 NET This is PR : | 659.800 QUB Basic Marketing : | 659.84 SCS Strategic brand communication campaigns / | 659.9 TIC The (un)Common Sence of Advertising | 660/.6 FUN Fungi in biotechnology / |
Includes Index & bibliographical references.
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