Services marketing :
by Lovelock, Christopher H.
Additional authors:
Wirtz, Jochen.
Edition statement:5th ed.
Published by :
Pearson/Prentice Hall,
(Upper Saddle River, N.J. :)
Physical details: xviii, 652 p. : ill., map ; 26 cm.
ISBN:0131138650.
Year: 2004
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | University of Sargodha-Central Library | 659.368 LOS (Browse shelf) | Available | 58155 |
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659.362 ZES Services marketing : | 659.363 VIF McGrath's Financial Institutions,Instruments & Markets / | 659.366 ROM Marketing channels : | 659.368 LOS Services marketing : | 659.37 ALI International trade theory : | 659.37 CAI International marketing / | 659.37 CAI International Marketing / |
Includes bibliographical references and indexes.
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