Consumers /
by Arnould, Eric J.
Edition statement:1st ed. Published by : McGraw-Hill, (Boston :) Physical details: xviii, 750 p. : col. ill. ; 25 cm. ISBN:0256133603 (alk. paper). Year: 2002Online resources:
Item type | Current location | Call number | Status | Date due | Barcode |
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University of Sargodha-Central Library | 658.83 ARC (Browse shelf) | Available | 51466 | |
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University of Sargodha-Central Library | 658.83 COA (Browse shelf) | Available | 63892 |
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658.83 CHM Marketing research : | 658.83 CHM Marketing research : | 658.83 CHM Marketing research : | 658.83 COA Consumers / | 658.83 CRM Marketing research for managers / | 658.83 DIM Marketing information : | 658.83 DIM Marketing information : |
Includes bibliographical references and indexes.
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