Global marketing /
by Czinkota, Michael R.
Additional authors:
Ronkainen, Ilkka A.
Series:
The Dryden Press series in marketing
Published by :
Dryden Press,
(Fort Worth, TX :)
Physical details: 648 p. : ill. (some col.) ; 26 cm.
ISBN:0030106494.
Subject(s):
Export marketing.
Year: 1996
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | University of Sargodha-Central Library | 659.35 CZG (Browse shelf) | Available | 53950 |
Includes bibliographical references and index.
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