Wazir Agha Library, UOS

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Effective advertising :

by Tellis, Gerard J.,
Published by : Sage Publications, (Thousand Oaks, Calif. :) Physical details: 203 p. : ill. ; 24 cm. ISBN:0761922520 (cloth); 0761922539 (paper).
Subject(s): Advertising. | Consumers -- Attitudes.
Year: 2004
Online resources:
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Item type Current location Call number Status Date due Barcode
Books Books University of Sargodha-Central Library
659.1 TEE (Browse shelf) Available 59654

Includes bibliographical references and index.

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