Marketing :
Additional authors:
Czinkota, Michael R.
Series:
The Dryden Press series in marketing
Published by :
Dryden,
(Fort Worth ;)
Physical details: xxvii, 657 p. : ill. ; 29 cm.
ISBN:0030211093.
Subject(s):
Marketing.
Year: 2000
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
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University of Sargodha-Central Library | 658.8 CZM (Browse shelf) | Available | 64294 |
Includes bibliographical references and indexes.
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