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Marketing :

Additional authors: Czinkota, Michael R.
Series: The Dryden Press series in marketing Published by : Dryden, (Fort Worth ;) Physical details: xxvii, 657 p. : ill. ; 29 cm. ISBN:0030211093.
Subject(s): Marketing.
Year: 2000
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Item type Current location Call number Status Date due Barcode
Books Books University of Sargodha-Central Library
658.8 CZM (Browse shelf) Available 64294

Includes bibliographical references and indexes.

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