A preface to marketing management /
by Peter, J. Paul.
Additional authors:
Donnelly, James H.
Series:
The Irwin/McGraw-Hill series in marketing
Edition statement:9th ed.
Published by :
McGraw-Hill/Irwin,
(Boston :)
Physical details: xiv, 280 p. : ill. (some col.) ; 26 cm.
ISBN:0072466588 (pbk. : alk. paper); 0071198717 (International : alk. paper).
Year: 2003
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
|
University of Sargodha-Central Library | 658.8 APJ (Browse shelf) | Available | 61886 |
Includes bibliographical references and indexes.
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