Planning for power advertising :
by Halve, Anand Bhaskar,
Published by : Response Books, (New Delhi ; | Thousand Oaks, Calif. ; | London :) Physical details: 260 p. : ill. ; 24 cm. ISBN:8178295490 (India : pbk); 0761933549 (U.S. : pbk). Year: 2005Online resources:
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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University of Sargodha-Central Library | 659.1 HAP (Browse shelf) | Available | 63131 |
Browsing University of Sargodha-Central Library Shelves Close shelf browser
| 659.1 BUM Marketing research / | 659.1 CLI Integrated advertising, promotion, and marketing communications / | 659.1 DAC The consumerist manifesto : | 659.1 HAP Planning for power advertising : | 659.1 INB International advertising : | 659.1 JEA Advertising / | 659.1 JEA Advertising / |
Includes bibliographical references (p. [253]) and index.
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