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Marketing research :

by Hair, Joseph F.
Additional authors: Bush, Robert P. | Ortinau, David J.
Series: McGraw-Hill/Irwin series in marketing Edition statement:3rd ed. Published by : McGraw-Hill/Irwin, (Boston, Mass. :) Physical details: xxvii, 700 p. col. ill. 26 cm. ISBN:0072830875 (alk. paper).
Subject(s): Marketing research.
Year: 2006
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Item type Current location Call number Status Date due Barcode
Books Books University of Sargodha-Central Library
658.83 HAM (Browse shelf) Available 60353

Includes bibliographical references (p. 669-677) and indexes.

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