Copywriting for the electronic media :
by Meeske, Milan D.
Edition statement:4th ed. Published by : Thomson/Wadsworth, (Belmont, CA :) Physical details: xiv, 306 p. : ill. ; 28 cm. ISBN:0534526608. Year: 2003Item type | Current location | Call number | Status | Date due | Barcode |
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Books | University of Sargodha-Central Library | 659.14 MEC (Browse shelf) | Available | 69824 |
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659.132 JEC Creative strategy in advertising / | 659.134 SPA Advertising and new media / | 659.14 MEC Copywriting for the electronic media : | 659.14 MEC Copywriting for the electronic media : | 659.14 MEC Copywriting for the electronic media : | 659.1902 DOC Creating your library brand : | 659.1932 TEL Television and political advertising / |
Includes bibliographical references (p. [299]-300) and index.
Cover title.
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